Perception rules the day. Florida, like Nebraska, is living on its name. Georgia has been good the last few years, but before that, you had to go back a few decades to when they held the national stage with Hershel Walker.
The B1G isn't focused only on football and paid professionals. I will say this, several big-time coaches are complaining about the NIL and the lack of control over it, and it's coming from every power conference. I believe it will be regulated as a way to save college sports because they won't survive. Any conference that carries the former SouthWest Conference (Sure Will Cheat) has died on the vine (SWC) or is damaged beyond repair (Big XII). Even some SEC coaches are b*tching about uncontrolled NIL.
Some of the reasons fans everywhere hate ESPN is the role it plays in overhyping SEC teams. That does factor into which teams are selected. We start the season with talk of two SEC in the playoffs every year. At the end of the season, it may not be the same two teams from the beginning, but the bias created by ESPN and their lapdogs make it difficult not to select two SEC teams. Also, the committee is heavily influenced by who is on it and its relationships. The year LSU won with two losses, they should have never been included in the playoffs.
If you think about it, the SEC (& ESPN) want to control the content (CFP) for the next TV contract and decide how many teams make the playoffs. They don't want each conference to have a representative because it reduces the chances of the SEC winning another national championship. We've heard the cry from the SEC if you don't win your conference, you shouldn't even be in the discussion for the playoffs. How many times have we seen SEC not win their league but win a national championship, plenty.
I don't have an issue with the SEC other than they try to move the goalpost to fit their narrative. The sad part is that plenty of people outside the SEC are drinking the kool-aid. The bottom line, not everyone plays by the same rules.