OT: Vivian Stringer Quote:
- Thread starter RU-05
- Start date
I'm pretty sure pre-school kids know how to "google" so I sure hope a 12-year old can find out all he needs to know by doing as much. Wouldn't you agree?
Again, akin to the McDonalds example. They can either advertise and put it into peoples minds, or they can hope those people google it and McDonalds comes up first.
BTW.. The saying should be this..
Rutgers: Your State University, New Jersey.
I can see an add that runs during sporting event featuring New Jersey celebrities...
Celeb mentions their home town and says... Rutgers is my state university.
How you get the celebs to do this.. I don't know.. appeal to their desire to do something nice for a big liberal university. Gandolfini could have spearheaded something like this... asking people like Springsteen, Michael Douglass, younger celebs... there are NJ celeb lists we can check
Rutgers: Your State University, New Jersey.
I can see an add that runs during sporting event featuring New Jersey celebrities...
Celeb mentions their home town and says... Rutgers is my state university.
How you get the celebs to do this.. I don't know.. appeal to their desire to do something nice for a big liberal university. Gandolfini could have spearheaded something like this... asking people like Springsteen, Michael Douglass, younger celebs... there are NJ celeb lists we can check
My HS friend from IU is joining me at the game Saturday. He's one of the good ones lol.
From where I sit, as a group I thought the Indiana people were the best of all the B1G fans that have visited so far.
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It reminded me of the St Johns chant "We Are St Johns".
"This is the State University of New Jersey. This is Rutgers."
Probably more impactful when heard then read.
Back when Rutgers underwent one of many rebrandings about a decade ago, I was a brand manager at P&G. I talked to some of the folks about it and wrote a memo. I have it on one of my old computers. Anyway, one of my recommendations was to use, either formally or informally, the tag: "Rutgers, New Jersey's University"
I think I wanted it as a replacement for "Rutgers, The State University of New Jersey" which felt/feels clunky.
I think I wanted it as a replacement for "Rutgers, The State University of New Jersey" which felt/feels clunky.
