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College Ave Redevelopment Initiative Video

Very glossy, but I was taught when young never to put much weight on aerial views. I'd rather see those buldings from the stand point of a pedestrian.
 
The aerial confims - its out of place. They did such a good job on the Honors College Project, but the other one just seems so, blah. The design. The rationale for that design. The exterior. The name. It all seems so - well like they plucked it out of some other place wholesale.

DId they really pick "The Yard". Did no one there make the connection between the yard as in the courtyard of this project, and the yard as in, the courtyard of a prison?
 
The aerial confims - its out of place. They did such a good job on the Honors College Project, but the other one just seems so, blah. The design. The rationale for that design. The exterior. The name. It all seems so - well like they plucked it out of some other place wholesale.

DId they really pick "The Yard". Did no one there make the connection between the yard as in the courtyard of this project, and the yard as in, the courtyard of a prison?

On the other hand, consider "Harvard Yard."
 
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DId they really pick "The Yard". Did no one there make the connection between the yard as in the courtyard of this project, and the yard as in, the courtyard of a prison?
On the other hand, consider "Harvard Yard."
Agree with derleider on this one...

Everybody will think the former first when they hear it and never the latter.

Still think Union Place was the best one for multiple reasons.
 
still its not on Union...but I get your point
Semantics, no? It's on the corner of Union, Hamilton & College Ave. Sure the address & front entrance may be on College Ave, but it's just as much on Union (Hamilton too). I liked Union Place but Hamilton Place or Hamilton Yard would also work better.
 
The aerial confims - its out of place. They did such a good job on the Honors College Project, but the other one just seems so, blah. The design. The rationale for that design. The exterior. The name. It all seems so - well like they plucked it out of some other place wholesale.

DId they really pick "The Yard". Did no one there make the connection between the yard as in the courtyard of this project, and the yard as in, the courtyard of a prison?
When I think yard,, I think 'by Marriott' or front or back. Who would think prison first? Maybe cops, lawyers, judges?
 
Very glossy, but I was taught when young never to put much weight on aerial views. I'd rather see those buldings from the stand point of a pedestrian.

here is a photo from Devco's Facebook page of a more pedestrian view.
RSP%20Honors%20College%20Latest-41%201_zpseiu3v09k.jpg
 
Thanks, RU G. It looks OK. . .. no better, no worse. That's a compliment considering how much bad design thre is on the campus and its environs.
 
Thanks, RU G. It looks OK. . .. no better, no worse. That's a compliment considering how much bad design thre is on the campus and its environs.

I absolutely love the Honors College. The only two things I think would improve its looks would be an increased ornamentation on the brickwork, as seen on buildings like Murray hall (which has a Cupola badly in need of a fresh coat of paint, but that's irrelevant), and a more "Rutgers" clock. Perhaps having the clock with an inlay of the informal Rutgers seal, or something. The clock is rather bland, and a bit small. Other than those it seems like. a gorgeous place, and is well placed as well, perfectly between most resources on College Ave.

And here's "The Yard". I honestly have no problem with the name. It'll probably fade and be replaced by something else anyhow, either student made, or Rutgers. They also did a splendid job of placing the main, large part of the building far enough back that it's not at all imposing upon College avenue(though I feel badly for the street behind). I do wish they had chosen some better colors, but the actual design is ok in my books. I would love to see, though I highly doubt I will, an outdoors restaurant or two. Combined with the screen, it could provide a nice place to sit and watch a ballgame during the spring/summer, and a Football game in the early parts of the year.

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20150810_155709_Android.jpg
 
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On the other hand, consider "Harvard Yard."

Then they shoudl have called it Rutgers Yard, or College Yard, or Brunswick Yard.
The Yard - even short of the prison connotation (just wait until their is some kind of crime there - the headlines will write themselves), is just kind of - naming by committee. Adds to the general impression that is more of a generic place plopped down on Rutgers campus.
 
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Then they shoudl have called it Rutgers Yard, or College Yard, or Brunswick Yard.
The Yard - even short of the prison connotation (just wait until their is some kind of crime there - the headlines will write themselves), is just kind of - naming by committee. Adds to the general impression that is more of a generic place plopped down on Rutgers campus.

If they had called in Rutgers Yard or something similar, they would have been accused of ripping off Harvard. The yard suggests Harvard without being too obvious. I myself associate Yard with "a house with a yard," a benign usage. I guess I haven't watched as many prison movies as others here.
 
Then they shoudl have called it Rutgers Yard, or College Yard, or Brunswick Yard.
The Yard - even short of the prison connotation (just wait until their is some kind of crime there - the headlines will write themselves), is just kind of - naming by committee. Adds to the general impression that is more of a generic place plopped down on Rutgers campus.
I am a fan of prison movies actually and I have to say that the Prison reference was considered, also I liked Rutgers Yard or Henrys Yard, but the ripping off of Harvard Yard carried the day, I personally liked Scarlet Green which was universaly panned on this site and by others. Rutgers will call the building what they will and put up a hideous Rutgers sign on it like they did to Honors College, I stopped them from doing it in Newark to 15 Washington by threatening to call the historic commission on newark. There are those at Rutgers that are still mad at me for naming Rockoff Hall after Alvin Rockoff, a loyal son, Chairman of both BOG and Trustees, and an original Devco founder. Of course like most Rutgers Buildings they would still be calling it Building 4 or maybe Building 8 , as the Livingston Apartments do not have a name. So we settled at The Yard@College Ave. We need a name to use in advertising of the retail, a website so people can learn about special events and , yoga sessions on the Lawn, Movies, sprting events on the screen etc
The students may well end up giving it there own monicker....thats the way it works
 
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I absolutely love the Honors College. The only two things I think would improve its looks would be an increased ornamentation on the brickwork, as seen on buildings like Murray hall (which has a Cupola badly in need of a fresh coat of paint, but that's irrelevant), and a more "Rutgers" clock. Perhaps having the clock with an inlay of the informal Rutgers seal, or something. The clock is rather bland, and a bit small. Other than those it seems like. a gorgeous place, and is well placed as well, perfectly between most resources on College Ave.

And here's "The Yard". I honestly have no problem with the name. It'll probably fade and be replaced by something else anyhow, either student made, or Rutgers. They also did a splendid job of placing the main, large part of the building far enough back that it's not at all imposing upon College avenue(though I feel badly for the street behind). I do wish they had chosen some better colors, but the actual design is ok in my books. I would love to see, though I highly doubt I will, an outdoors restaurant or two. Combined with the screen, it could provide a nice place to sit and watch a ballgame during the spring/summer, and a Football game in the early parts of the year.

20150810_155648_Android.jpg


20150810_155709_Android.jpg
all The restaurants will have outdoor seating
 
If they had called in Rutgers Yard or something similar, they would have been accused of ripping off Harvard. The yard suggests Harvard without being too obvious. I myself associate Yard with "a house with a yard," a benign usage. I guess I haven't watched as many prison movies as others here.
Its all fun and games until someone gets shanked there.
 
Honors building is a home run. The lot 8 complex TBD but at this point I'm looking forward to seeing the positive rather than worrying about my perceived negatives (other than as lessons for the future). I do think it will become a hot spot on campus.

In terms of "The Yard" -I didn't think of a prison until someone mentioned it. I thought of a backyard. So while I don't love the moniker, I like the thinking behind it. A yard being somewhere you hang out and enjoy some free time. The idea of advertising things happening at "the yard" makes sense. And maybe it catches on or else something else evolves.

Looking forward to getting back to campus soon and checking out the progress.
 
I am a fan of prison movies actually and I have to say that the Prison reference was considered, also I liked Rutgers Yard or Henrys Yard, but the ripping off of Harvard Yard carried the day, I personally liked Scarlet Green which was universaly panned on this site and by others. Rutgers will call the building what they will and put up a hideous Rutgers sign on it like they did to Honors College, I stopped them from doing it in Newark to 15 Washington by threatening to call the historic commission on newark. There are those at Rutgers that are still mad at me for naming Rockoff Hall after Alvin Rockoff, a loyal son, Chairman of both BOG and Trustees, and an original Devco founder. Of course like most Rutgers Buildings they would still be calling it Building 4 or maybe Building 8 , as the Livingston Apartments do not have a name. So we settled at The Yard@College Ave. We need a name to use in advertising of the retail, a website so people can learn about special events and , yoga sessions on the Lawn, Movies, sprting events on the screen etc
The students may well end up giving it there own monicker....thats the way it works

They're putting a hideous Rutgers sign on the Honors College?
 
I assume he's talking about those standard signs you see around campus (far left below). They do have some stringent signage rules and do not bend for design purposes. Would be much nicer to have something that fit the style. They slap these things on every building no matter how bad they look.

signage_1.gif
 
Oh ok those aren't that bad. They're usually pretty small. They could definitely make them more attractive though.

I thought he was talking about something like this :
maxresdefault.jpg
 
If they had called in Rutgers Yard or something similar, they would have been accused of ripping off Harvard. The yard suggests Harvard without being too obvious. I myself associate Yard with "a house with a yard," a benign usage. I guess I haven't watched as many prison movies as others here.

also consider the baseball expression: "go yard" for a home run.
 
I am a fan of prison movies actually and I have to say that the Prison reference was considered, also I liked Rutgers Yard or Henrys Yard, but the ripping off of Harvard Yard carried the day, I personally liked Scarlet Green which was universaly panned on this site and by others. Rutgers will call the building what they will and put up a hideous Rutgers sign on it like they did to Honors College, I stopped them from doing it in Newark to 15 Washington by threatening to call the historic commission on newark. There are those at Rutgers that are still mad at me for naming Rockoff Hall after Alvin Rockoff, a loyal son, Chairman of both BOG and Trustees, and an original Devco founder. Of course like most Rutgers Buildings they would still be calling it Building 4 or maybe Building 8 , as the Livingston Apartments do not have a name. So we settled at The Yard@College Ave. We need a name to use in advertising of the retail, a website so people can learn about special events and , yoga sessions on the Lawn, Movies, sprting events on the screen etc
The students may well end up giving it there own monicker....thats the way it works

Do they still slap these ugly brownish-grey ones on every building?

article-2109300-1201CA87000005DC-725_634x438.jpg


Why not just put a nice sign in front of - not ON - the building? Do a red sign like the one below. Easy improvement...

7021294227_cdd4b0d91c.jpg
 
The aerial confims - its out of place. They did such a good job on the Honors College Project, but the other one just seems so, blah. The design. The rationale for that design. The exterior. The name. It all seems so - well like they plucked it out of some other place wholesale.

Hard to disagree with this. I think the public space will likely be a success but the overall project just doesn't look right to me.
 
Do they still slap these ugly brownish-grey ones on every building?

If I recall my Berkeley education correctly, there were virtually no signs period, except for little ones on "temporary buildings" being used for school purposes.

article-2109300-1201CA87000005DC-725_634x438.jpg


Why not just put a nice sign in front of - not ON - the building? Do a red sign like the one below. Easy improvement...

7021294227_cdd4b0d91c.jpg
 
Hard to disagree with this. I think the public space will likely be a success but the overall project just doesn't look right to me.
One of the small wonders of this job we get to decide .......I still contend that this will be very very successful .......
 
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Where is the video screen going ? How large ? I think that is something unique that will bring a little bit of buzz to the area. How large is the actual open space in the courtyard area?

This might actually be a cool spot for the "Horse riding Scarlet Knight" statue discussed in another thread.
 
The dimensions of the screen have changed so I need to check but I believe the dimensions our consultant settles on was 14x28 but will check . I will also follow up on size of the "yard" .....of course the lawn is one size and the walkways and sitting areas expand the "place"
 
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