Though often lit with its signature white lights, the 102-story skyscraper in Midtown Manhattan displays different-colored lights throughout the year for special events and causes.
http://www.nj.com/education/2016/11/famous_nyc_landmark_to_glow_scarlet_red_for_rutger.html
http://www.nj.com/education/2016/11/famous_nyc_landmark_to_glow_scarlet_red_for_rutger.html