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Carino on Mulcahy's adjustment and Seton Hall ticket musings

Partial plan sales have increased. That being said, the fact that we play in an Indiana high school size gym and can’t sell out every single game in a state with NINE MILLION people is terrible. Would it kill us to run some ads on News 12? If Jerry’s Stucco and Quicky Plumbing can afford it, we should be able to.
There are also 9 million things for people to do in the area. If you don’t win in this area and your not the Giants or Knicks attendance will be hurting.
 
Reposting from an earlier thread:

6240 is the 5th highest average in the last 25 years, and the 7th highest since the RAC opened. Expecting this year to be even higher.

Top 10 years since the RAC opened (avg. attendance):
7526 - 1998-99 Bannon (19-13, BE NIT)
7188 - 1999-00 Bannon (15-16, BE NIT)
7118 - 1990-91 Wenzel (19-10 A10, NCAA)
6808 - 2004-05 Waters (10-19 BE)
6722 - 1989-90 Wenzel (18-17 A10, NIT)
6527 - 2002-03 Waters (12-16 BE)
6240 - 2018-19 Pikiell (14-17 B1G)
6202 - 2003-04 Waters (20-13 BE, NIT)
6107 - 1997-98 Bannon (14-15 BE)
6107 - 1977-78 Young (24-7 EAA, NIT)
 
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People blaming the marketing department.....

How are you going to get more season tickets sold? Additional revenue brought in has to come close to the additional cost
Like I said before... the product is meh according to consumers (not me) so it's a tough sell ON TOP of a time commitment. the issue they have is that I have not seen ONE advertisement about season tickets besides driving on the PW and seeing them at tolls, but that doesn't even bring up specific messaging to Season tickets. We are only bringing up target audiences and that they may not be reaching their max potential, and rather focusing on the old crowd who had purchased previously rather than consumers who are RU fans, RU graduates and interested in basketball/have attended games. (new consumers/recent grads 25-35 - millennial's).
 
If Rutgers ever made the NCAAs back-to-back years (which has only happened once and not in 43 years) I truly believe that the third season every home game - conference and non-conference - would be sold out.

And this coming from a guy considered a "negatoid."

WITH A WAITING LIST and an increase in the cost to sit in the 100s
 
Overall attendance the last 20 years:

2000 7118
2001 5563
2002 5802
2003 6527
2004 6202
2005 6808
2006 5886
2007 5453
2008 5176
2009 4667
2010 5236
2011 5602
2012 5362
2013 4922
2014 4425
2015 5770
2016 4653
2017 4679
2018 4759
2019 6240

Hopefully we edge up over 6800 this year - the SHU sellout is a good start. Hopefully we are strong out of the gate and sell out Wisconsin, too.
 
Overall attendance the last 20 years:

2000 7118
2001 5563
2002 5802
2003 6527
2004 6202
2005 6808
2006 5886
2007 5453
2008 5176
2009 4667
2010 5236
2011 5602
2012 5362
2013 4922
2014 4425
2015 5770
2016 4653
2017 4679
2018 4759
2019 6240

Hopefully we edge up over 6800 this year - the SHU sellout is a good start. Hopefully we are strong out of the gate and sell out Wisconsin, too.
Wow, that's a HUGE jump and best by far in 14 years.
 
100% accurate. The RAC opened in 77-78 and from that year until Young left after 84-85 we made the Sweet 16, another NCAA and two NITs. We had players such as Bailey, Hinson, Battle, etc and never came close to filling the building on a consistent basis.

True

On the other hand ...we averaged 6800 in 1989-1990 (NIT) in the Atlantic ten, 7200 in 1990-1991 (NCAA) in the Atlantic ten ...and 7500 people in 1998-1999 with a bubble team in the big east

Get to the ncaa ...the place will be sold out every night
 
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Mediocre? 7-13 in-league, and then a loss in the first round of the tournament for 7-14. Mediocre? If true, then a .500 league record would be outstanding. Now, RU certainly showed signs of improvement. And there are reasons to think things will get better in the future. Maybe this year. But last year they were still one of the worst teams in the league. Only two league teams had worse records. It ain't marketing. It's the product--particularly given what the product has been for a quarter of a century. Win, and they will come.

You are right. I should have clarified . . . Mediocre by Rutgers basketball standards. :Wink:
 
I don't see season tickets as an issue, this is a loyal fanbase.

The main difference is ensuring the students have a reason to show up most nights and that is an internal item that Pike has literally done, door to door on fraternity row on campus and being a positive "pitch man".

If the students have interest, the noise and energy level is better. It isn't going to matter on season tickets sold, if the ones buying, are not loud. The goal is to one day, fill the bleachers, to the point where the band has much less space.

Those are the seats that matter to me, not whether someone buys season tickets. People buy them as "things to have ", but that fan has to go on Tuesdays Wednesdays etc.

Will the fans and students top 6500 to 7000 for the B1G games, is what matters...
 
When we start becoming a regular post-season team, much like our northern rivals, there's no reason to believe sell-outs won't be the norm. It'll be a nice problem to have because then we'll have people arguing for and against building a new arena that seats 16000.

In Pike I believe those days are coming. Those'll be the days where even playing a Bryant or Whomever it is early in the year will bring people out just to watch the bloodletting.

As most of us know when the RAC gets rocking, winning is not only contagious but there's also a visceral feeling watching the home team destroy another team.
 
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First step is selling out individual games against good OOC teams like SH and also selling out all of our B1G conference home games. We’ll be much closer to accomplishing that this year, imo.

Season ticket sales will go up as our winning percentage does.
 
Overall attendance the last 20 years:


2018 4759
2019 6240

Hopefully we edge up over 6800 this year - the SHU sellout is a good start. Hopefully we are strong out of the gate and sell out Wisconsin, too.

Surprising that we only ticked up a little on season ticket holders off of big attendance jump....going to put a lot of weight in the football theory. A bunch of football 1st, basketball 2nd Rutgers fans left this year.
 
I don't see season tickets as an issue, this is a loyal fanbase.

The main difference is ensuring the students have a reason to show up most nights and that is an internal item that Pike has literally done, door to door on fraternity row on campus and being a positive "pitch man".

If the students have interest, the noise and energy level is better. It isn't going to matter on season tickets sold, if the ones buying, are not loud. The goal is to one day, fill the bleachers, to the point where the band has much less space.

Those are the seats that matter to me, not whether someone buys season tickets. People buy them as "things to have ", but that fan has to go on Tuesdays Wednesdays etc.

Will the fans and students top 6500 to 7000 for the B1G games, is what matters...

There are 2 ways that this needs to be looked at (not either or an AND thing)

1. We need to fill the RAC. Students are very important to the atmosphere. Making sure 200s and 300s are filled helps home court advantage. This part NJH brings up in the post

2. $$$$$$ We need revenue in the program. We need a base of season ticket holders that really move the revenue needle. As season ticket numbers include exclusivity goes up. Once the season ticket number hits 5000 and the product on the court is OK things really take off. At 5,000 there are limited seats available for any game (leaving tickets on the side for students). You can start building packages where you need to buy OOCs to get B1Gs. All of a sudden you sell out most/all of your games and then you have a lot of pricing power and REVENUE really pours in.

Going from 3,000 to 5,000 is VERY significant
 
How many people do you expect in the building opening night on November 7 against Bryant? + / - 5,000?
 
3000 actual

4500 actual vs Niagara

Bryant game is a Thursday night (i.e., party night), and so I can see the students showing up for the Bryant game before heading out to party.

Plus, aren't there usually some sort of student "giveaways" on opening night to draw the students (e.g., tee-shirts, etc.)?

I predict 5,184.
 
3,100 season tickets for a Big 10 hoops team is still pretty pitiful. I'm amazed that they can't do better after playing some competitive and entertaining basketball at the RAC last season. Not sure who is in charge of marketing, but I suspect that they need a wake-up call.
How many Marquette fans will show up at Seton Hall compared to Wisconsin fans going to Rutgers.
How many Creighton fans will show up at Seton Hall compared to Nebraska fans going to Rutgers.
How many Butler fans will show up at Seton Hall compared to Indiana fans going to Rutgers.
How many Xavier fans will show up at Seton Hall compared to Ohio St fans going to Rutgers.
How many Georgetown fans will show up at Seton Hall compared to Maryland fans going to Rutgers.
How many Depaul fans will show up at Seton Hall compared to Northwestern fans going to Rutgers.
We'll see at the end of the year what attendance numbers each school had for these games.
BTW, how many season tickets are sold by Seton Hall??
 
its my wife's birthday so instead of dinner and a movie its dinner and a game. that's 2
My wife misses celebrating Valentine's Day by going to the RAC to watch Rutgers beat Notre Dame. It seems like we played them on Feb 14 several years in a row. I remember the students chanting "you can't win here" at them.
 
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