Stop caring about what they think--a coach needs to make a statement that is for the good of his program. We don't want a coach here that doesn't consider Ped a rival now.
Do you understand what the word rival actually means?
I went to Navy. Air Force is NOT a rival. It's an important game, but it ain't Army. For many years, Army and Navy could have combined squads and lost to Air Force by 3 scores. But no matter how much Air Force was dying for either game to be a big "rivalry" game, it never was. Why? Cause Army is our rival. Period.
It takes two to tango...