my point is that aside from the Michigan, OSU, USC, PSU, who is going to provide more dollars to the bottom line? you guys want to look at on field as part of the equation but it's dollars and mkt penetration and now the increasing subscription numbers. That alone warrants a top halfObjectively, the B1G is very top heavy
Mich, Buckeye, Nitts and USC are the top 4
I'd put Rutgers in the 2nd group with UCLA, Nebraska and Sconnie
It's about brand and eyeballs; top 4 bring that, as do the Bruins
Sconnie is certainly reputable, and Nebby has an illustrious history, but a lot of this has to do w/potential
4 may be a stretch IMO, but top 6 is reasonable
Which, given our subpar history and lackluster results, is amazing
Throw in some future success and I can see us cracking the top 5
in addition, RU was (with the new additions) #13 in viewership for the conference last year.
its NOT brand and eyeballs when 46% of the country is still on cable. It's mtk penetration, brand, subscription. BTN 50mm subscribers and it's not an auto added the way SEC is with ESPN. you think without NY DMA it's 50mm?
there is zero way you put RU in bottom half for value to the league. That's almost remedial
BIG revs doubled in 3yrs post addition of RU and MD and RU was the cornerstone dollars for that expansion piece. Now absent any other deals etc etc, who the fk is doubling the BIG revs if not RU and MD?