Fritz Maytag, founder and owner of Anchor Brewing, was an early adopter of craft brewing but ultimately failed to make a success of the company.
Anchor also invested in distilling whiskey and Napa wine sales but the failed beer business sank 1qeverything.
If Anchor Steam Ale was better marketed then I believe it may have found success. But lack of marketing made them a casualty as a craft brewery Imo.
Disagree. All you have to do is look at the reputation on this East Coast board to see that. And it had the reputation here for decades. As with most business failures there is no single reason.