Verizon is purchasing Yahoo for 4.83 Billion. Could be veryv interesting in long run.
Verizon still owns AOL, right? So couldn't this be an attempt to combine AOL and Yahoo to build a competitor to Google and Facebook?
In theory, yes... But both brands (AOL and Yahoo) have serious drag. The entity would have to be rebranded, in addition to the massive technical overhaul that would be required. I don't see a successful strategy, here.
Yahoo still reaches over 105 million unique visitors each month and is a top 10 US website. Now imagine every Verizon user seeing Yahoo News as their news, maybe weekly email news alerts... just the yahoo mail service alone is quite valuable.
"Together they will have more than 25 brands, including Yahoo Mail, Flickr and Tumblr as well as AOL's Huffington Post and Techcrunch news sites."
They should be able to create a pretty strong ad network with those properties. Google will still be #1 by a mile, but Verizon can be a very important player across websites. Facebook hasn't yet created an ad network outside of facebook that I'm aware of, so while they are either #1 or #1b, this is something different.
Would have been an awesome strategy in 1999.Verizon still owns AOL, right? So couldn't this be an attempt to combine AOL and Yahoo to build a competitor to Google and Facebook?
There was no Verizon in 1999. LOL.Would have been an awesome strategy in 1999.
Verizon doesn't make a lot of mistakes.
I find this really funny, as in 2008 Microsoft wanted to buy Yahoo! for $44 billion.
Yahoo had some missteps over the years.I find this really funny, as in 2008 Microsoft wanted to buy Yahoo! for $44 billion.
DITTO!Verizon has the worst website I've ever had to use.
Firstly, I am surprised no one here has noticed this is the just the online properties. Market Cap for YHOO is still $36 bln based on the ownership of Alibaba just mentioned above. It is a far cry from the $100 billion valuation in 2000 though.
A bad story but not $44bln to $4 bln......