Under Armour

[RU Dienasty]

I know Notre Dame, Navy, Utah, Auburn are UA schools. Wisconsin will be one soon.

http://www.bidnessetc.com/54798-und...nsin-deal-from-adidas-ag-adr-worth-96-millio/

I hope RU will be a UA school as well. I think Nike gave RU and raw deal. RU would fit well with UA underdog theme. The UA brand may generate more interest in RU nationally in my opinion. If not, whoever signs the next contract with RU, I hope they can bring in some $$$

I'm not sure how accurate this article is. I really hate the number on the Jersey as commented by a few people on the article.

http://www.onthebanks.com/2015/7/28/8974283/finances-nikes-winged-helmet-in-ann-arbor#comments

 

[RUchip]

No doubt UA will pay a lot. Probably at minimum $50 million for RU for say 10 years I'd be happy with UA and a totally new clean looking uniform.

Notre Dame and Auburn have UA and have kept their trading so uniforms and I think UA does a nice job with tradition. I know Maryland has crazy stuff but that's Maryland and they don't even have tradition.

 

[ouchmyknee]

UA isn't climbing over themselves to sign RU. While some on this board think Rutgers is a top-10 program with national appeal, the reality is that it isn't. Nike is still far and away more appealing to recruits, fans, etc. We should be thankful we at least were able to have a unique uniform from them and not the templated uniforms that our basketball team has to wear.

 

[RUchip]

UA isn't climbing over themselves to sign RU. While some on this board think Rutgers is a top-10 program with national appeal, the reality is that it isn't. Nike is still far and away more appealing to recruits, fans, etc. We should be thankful we at least were able to have a unique uniform from them and not the templated uniforms that our basketball team has to wear.

I think if UA waved a multi million dollar contract in front of Rutgers face they wouldn't care what appealed to recruits. Plus I don't think our current uniforms have ever persuaded a kid to come to Rutgers. In fact I doubt that theory has worked anywhere and any recruit who committs because of a uniform probably has no intention of ever playing CFB.

 

[rutgersguy1]

Well the last deal looks like it was negotiated and finalized in the spring/summer of 2012 by TP and before the B10 invite. I think it kind of shows what the thinking was regards to that and whether they knew an invite was coming or not. So not really much leverage and an athletic department possibly stuck in the AAC needing whatever money it could get its hands on. I'd expect the next deal in 2017 to be better now that we're in the B10.

 

[StyleKnight]

Great job by TP to only sign a 5 year deal. Rutgers brand will be growing steadily over the next 10 years. Whoever signs us next will get a good deal. And most kids like UA over Nike in football. Nike dominates basketball and has an edge with most the other sports. But for football UA is winning.

 

[vkj91]

Kids but crap that they like and looks cool. No kid has ever said, those are awesome shorts but I don't like Nike.

 

[SirScarlet]

UA isn't climbing over themselves to sign RU. While some on this board think Rutgers is a top-10 program with national appeal, the reality is that it isn't. Nike is still far and away more appealing to recruits, fans, etc. We should be thankful we at least were able to have a unique uniform from them and not the templated uniforms that our basketball team has to wear.

Do you have kids? If you did, you would know that your statement is absurd

UA is waaaaaaaaaaaay more in than Nike.

PS - as a golfer, I much prefer Nike, but I am not the barometer of 'hip'...lol

 

[rutgersguy1]

I couldn't care less who we sign our next deal with all I care about is "show me the $$$$" that's it. Nike, Adidas, Under Armour they're all fine. Whomever is willing to pay us more is the one I choose.

 

[StyleKnight]

I see Rutgers being a good move for UA. It will solidify their brand on the east coast.

 

[j10oreo]

Do you have kids? If you did, you would know that your statement is absurd

UA is waaaaaaaaaaaay more in than Nike.

PS - as a golfer, I much prefer Nike, but I am not the barometer of 'hip'...lol

that's not factual, that's an opinion. i have a preference for UA but i know that the majority of my peers prefer nike.

 

[srru86]

Agreed on the money talks.
I certainly don't get what is trendy with the kids today but will defer to those that are closer to it, the coaching staff, on the topic

Of course I am old enough to remember when a pair of these were my prized possession.

Though I have to admit they were old fashioned even then. (1978-1982) The one fashion forward kid on our squad that wore white cleats was so remarkable we started calling him Billy "White Shoes" after NFLer with the same nickname.

 

[Scarlet_Scourge]

Our deal should be far better in 2017.

UA will have to decide if it wants its brand showcased on the most popular college team in the biggest TV market in the US in the most popular conference and how much is that worth to them.

 

[DJ Spanky]

The one fashion forward kid on our squad that wore white cleats was so remarkable we started calling him Billy "White Shoes" after NFLer with the same nickname.

Billy "White Shoes" Johnson - I was fortunate enough to be living in Houston when he made his name with the Oilers. Damn he was fun to watch on kickoff returns! Another great performer who lost his step to a knee injury, just like Gale Sayers. I often think about how those guys would do in this day and age, when they can do so much more to repair and rebuild knees.

 

[mikershoein]

Under armour has a stronger name with kids under 18 than Nike does when it comes to clothing ... If you don't believe me do a poll to the board participants with kids

 

[Caliknight]

Nike is the gold standard. We signed with them in a fledgling conference with no exposure. The next contract will be much better.

UA shoes are awful. Wouldn't be surprised if they stop making them someday.

 

[198hamilton]

Under armour has a stronger name with kids under 18 than Nike does when it comes to clothing ... If you don't believe me do a poll to the board participants with kids

I have to agree. As of last year, my kids only want UA and not Nike. I had always thought Nike was what all the kids wanted. Now they tell me nobody wears Nike. UA is cool and Nike is not. Go figure.

 

[j10oreo]

Nike is the gold standard. We signed with them in a fledgling conference with no exposure. The next contract will be much better.

UA shoes are awful. Wouldn't be surprised if they stop making them someday.

UA shoes are definitely in need of upgrades, some shoes (running) are decent at least. But I don't believe they'll give up that market and it will get much better over time.

Under armour has a stronger name with kids under 18 than Nike does when it comes to clothing ... If you don't believe me do a poll to the board participants with kids

I'm not going to bash you. But a poll on this board about what they think their kids like isn't a bulletproof settlement. The number of children of posters here does not reflect the preferences of all children under 18. I will say that even though I don't agree with you, I hope I do move on to UA. Their brand is growing, it is getting better, and I believe their products will become better as they try to take marketshare from Nike.

 

[miketd1]

Cali: to be fair, Nike fielded some really bad quality shoes in the 90s. They forced you to "upgrade" to the premium ones (Haurache, Jordan, signature shoes like Penny, Pippen, Robinson, etc.).

 

[Caliknight]

Cali: to be fair, Nike fielded some really bad quality shoes in the 90s. They forced you to "upgrade" to the premium ones (Haurache, Jordan, signature shoes like Penny, Pippen, Robinson, etc.).

So did And 1 and Reebok. Look where they are.

 

[mikershoein]

No bashing- I hold no stock in either company - I have 5 kids under 15 and all only wear under armor for clothing

 

[RU4Real]

No bashing- I hold no stock in either company - I have 5 kids under 15 and all only wear under armor for clothing

You need a hobby. :)

But yeah, UA is strong with the under 18 set. They have stain.

 

[mikershoein]

You need a hobby. :)

But yeah, UA is strong with the under 18 set. They have stain.

I have one but its getting expensive. I have to look at a calendar but I believe most of my kids were conceived on a bye week

 

[The RUT]

UA is exploding. It's clear what's happening.

20 years from now, the B1G will be the first fully sponsored conference. Every B1G team will be a UA team down the road. By that point, ND will be in the B1G as well and they've got Maryland obviously and now Wisco.

 

[Caliknight]

That isn't happening. OSU and now Michigan have long term Nike deals. Throw in Penn St., Michigan St., Illinois, Purdue, Minnesota and Iowa, and it is a heavily partnered Nike conference.

Wisconsin was never a Nike school so that isn't surprising. UA's footwear division is failing. I really wouldn't be surprised if they get out of the business.

 

[jersey07080]

I will take Puma uniforms if it brings in the cash $$$$

 

[R1776U]

Nike and Under Armor both have their own advantages.. Nike ultimately comes out on top.. UA still has better socks though when it comes to comfort/durability

 

[rutgersguy1]

No bashing- I hold no stock in either company - I have 5 kids under 15 and all only wear under armor for clothing

I've traded in and out of both companies and still keep small positions in each. Both are great companies and really I don't see it mattering. Whichever one wants to show us the most green (adidas too) is all that should count really.

It is funny how tastes change though. You never think you'll become your parents but inevitably we all pretty much do.

 

[LC-88]

FWIW. My 13 year old wears Nike sneakers and cleats exclusively. He says they fit the best and are cool. UA for socks simply because they fit the best (size 16 feet). Apparel brand does not matter to him.

I wore Puma suede lows and Converse high tops back in the day.

 

[realhoops2]

When it comes to shoes UA is not even in the same conversation as NIke with kids, for street cred, fashion, hype, stain or whatever else you want to call it.

 

[Caliknight]

When it comes to shoes UA is not even in the same conversation as NIke with kids, for street cred, fashion, hype, stain or whatever else you want to call it.

This. Nike is so far ahead of the shoe game it isn't even funny. UA has some apparel game, but not to the level of Nike.

All things being equal, Nike is the play. We have a relationship already and these things take time to build. Agree though, it comes down to money. It would really suck of someone like Russell Athletic came to the table though.

 

[Caliknight]

When it comes to shoes UA is not even in the same conversation as NIke with kids, for street cred, fashion, hype, stain or whatever else you want to call it.

This. Nike is so far ahead of the shoe game it isn't even funny. UA has some apparel game, but not to the level of Nike.

All things being equal, Nike is the play. We have a relationship already and these things take time to build. Agree though, it comes down to money. It would really suck of someone like Russell Athletic came to the table though.

 

[BuckRU]

As long as we don't end up with uni's like Maryland. I don't like our new Uni's much... but compared to the horror that is MD, I'll keep them!

 

[Masajoje]

Who the hell negotiated our deal with Nike!? Those numbers are embarrassing! I'm assuming that deal came before we entered the B1G. Although, with years of conference realignment and speculation, how did we not include a provision that allowed us to renegotiate if we entered a premier conference. Same with HPSS - we should have had the immediate right to renegotiate once we joined the B1G. Our lawyers must have been asleep at the wheel.

 

[TheB1GTerp]

Our deal should be far better in 2017.

UA will have to decide if it wants its brand showcased on the most popular college team in the biggest TV market in the US in the most popular conference and how much is that worth to them.

I think UA will make a true legit offer to Rutgers.

However, the #1 team in NYC is Notre Dame, and UA already has them. That doesn't take anything away from RU, that's just how ridiculous Notre Dame's following is.

Anyone who coaches or deals with youth in sports knows that Under Armour is what kids love, the old guys wear Nike.

Nike is still huge in fashion shoes, but for athletics and gym rats...it's UA.

 

[Scarlet_Scourge]

I think UA will make a true legit offer to Rutgers.

However, the #1 team in NYC is Notre Dame, and UA already has them. That doesn't take anything away from RU, that's just how ridiculous Notre Dame's following is.

Anyone who coaches or deals with youth in sports knows that Under Armour is what kids love, the old guys wear Nike.

Nike is still huge in fashion shoes, but for athletics and gym rats...it's UA.

That is a Myth. Rutgers routinely has the highest rated games here across all networks in this market. According to one poll Rutgers fans outnumber UND fans here 2:1. https://new-york-ny.knoji.com/10-most-popular-college-football-teams-in-new-york-city/

Of course UND has a lot more fans nation wide however.

 

[jmc11201]

It amazes me how college football has turned a bunch of grown-ass men into fashion experts.

'OMG, did you see what that team was wearing?'.

 

[Caliknight]

I think UA will make a true legit offer to Rutgers.

However, the #1 team in NYC is Notre Dame, and UA already has them. That doesn't take anything away from RU, that's just how ridiculous Notre Dame's following is.

Anyone who coaches or deals with youth in sports knows that Under Armour is what kids love, the old guys wear Nike.

Nike is still huge in fashion shoes, but for athletics and gym rats...it's UA.

I definitely wouldn't agree, at least in SoCal. The hoops courts at my gym are constantly being used for youth and high school practices, clinics, etc. Nike is very much the overwhelming brand. I wouldn't even say UA is a distant second. I would say Adidas is.

Being from Maryland, I see a lot of kids wearing it there when I get back, for obvious reason. I think the further you get from there, the less appeal it has.

 

[RU Dienasty]

I'm a big fan of UA clothing and sneakers. I have a few of the khakis i wear for work.

I root for the athletes UA has deals with such as Stephen Curry and Jordan Speith. I don't care much about Tom Brady though but he is a *champion*.

 

[RUchip]

How did this spin into UA shoes. Who cares about he shoes. The football team doesn't wear shoes they wear cleats which UA does a really good job at. For basketball they also made good shoes. Who cares as far as casual or cross training sneakera