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OT: PGA and LIV Golf to merge….

And that is part of the problem of why viewership is down. The media went full bore to go negative on LIV instead of embracing more golf to cover (which caused people to take sides). Fans turn on a PGA event and don't know anyone on the leaderboard and change the channel. Trying to find LIV on CW network was tougher before this year. This is the first year CW is on more streaming services, but LIV events are too infrequent/drastically different time zones. Most fans just want to turn on each week to see an event and players they know. Hopefully they can come together and get some shared events going. Golf needs some positive juice.
 
Peanuts compared to winning a major.
Peanuts compared to major?
Us open pays 3.6
Masters pays 3.3
British open pays 3.1

Players increased the payout to entice a stronger March field. I can understand if you meant greater sponsorship opportunities by winning a major but the players championship payout blows away the majors.
 
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And that is part of the problem of why viewership is down. The media went full bore to go negative on LIV instead of embracing more golf to cover (which caused people to take sides). Fans turn on a PGA event and don't know anyone on the leaderboard and change the channel. Trying to find LIV on CW network was tougher before this year. This is the first year CW is on more streaming services, but LIV events are too infrequent/drastically different time zones. Most fans just want to turn on each week to see an event and players they know. Hopefully they can come together and get some shared events going. Golf needs some positive juice.
Screw shared events. Those guys went for the $$$ and frankly something closer to an exhibition than a real tourney. You can't blame anyone for choosing that but no way they should benefit one iota from the Tour anymore.
 
Screw shared events. Those guys went for the $$$ and frankly something closer to an exhibition than a real tourney. You can't blame anyone for choosing that but no way they should benefit one iota from the Tour anymore.

I won't go to this extreme but I am not sure what "shared" events means or how it would even work. To me, the way to make this work is make LIV kind of a sub-season within the PGA season. Like a team version of the Fed Ex Cup.

You'd have to work out things like relegation, etc. which are problems LIV is facing now (and a reason why they can't get OGWR points).
 
Screw shared events. Those guys went for the $$$ and frankly something closer to an exhibition than a real tourney. You can't blame anyone for choosing that but no way they should benefit one iota from the Tour anymore.
This dumb attitude is destroying the sport. Congrats!
 
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This dumb attitude is destroying the sport. Congrats!

There is no doubt that Monahan screwed a lot of this up. But there is certainly hubris from the LIV side as well.

As I said earlier I tend to think Yassir is more pragmatic about this than others in LIV leadership, especially Norman. Both entities should send Norman and Monahan on an extended vacation, get some of the players from both sides into the room (Rahm, McIlroy, Koepka, Speith) and the SSG and Yassir into a room and hatch something out.

If that means some sort of penalty to come back to the PGAT, great. If it doesn't, great. If it means LIV's format dies, great. If it means LIV format goes on in some capacity, great. I really don't care at this point.
 
One big hurdle could be the PIF wanting some of their investment back. Contrary to what some have claimed, they didn't get into this for shits and giggles. They laid out a clear plan that they would recoup investment by selling off ownership in the various teams.

I am not sure the PIF will just abandon the team concept thing if they get access to and invest in the PGAT. I think the team thing is going to have to go forward in some capacity with the hope that eventually the teams have value that the PIF can recoup some investment.
 
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There is no doubt that Monahan screwed a lot of this up. But there is certainly hubris from the LIV side as well.

As I said earlier I tend to think Yassir is more pragmatic about this than others in LIV leadership, especially Norman. Both entities should send Norman and Monahan on an extended vacation, get some of the players from both sides into the room (Rahm, McIlroy, Koepka, Speith) and the SSG and Yassir into a room and hatch something out.

If that means some sort of penalty to come back to the PGAT, great. If it doesn't, great. If it means LIV's format dies, great. If it means LIV format goes on in some capacity, great. I really don't care at this point.
Solution is easy. Let the players play whatever they want. PGA treats them like independent contractors anyway. Sure, specific PGA and LIV tour members will need to satisfy event requirements, but after that, let players do what they want.

The players are the sport, not the tours. May the best format win.
 
Solution is easy. Let the players play whatever they want. PGA treats them like independent contractors anyway. Sure, specific PGA and LIV tour members will need to satisfy event requirements, but after that, let players do what they want.

The players are the sport, not the tours. May the best format win.

One problem is LIV is essentially a closed tour and their guys are required to play per their contracts. So the only free movement of players would be LIV guys just playing random PGA events. For this to work IMO, there has to be some fundamental changes in how each tour is run.
 
One problem is LIV is essentially a closed tour and their guys are required to play per their contracts. So the only free movement of players would be LIV guys just playing random PGA events. For this to work IMO, there has to be some fundamental changes in how each tour is run.
That can easily be changed. But yes, you are right. Fundamental changes need to happen.
 
It would require a name change for LIV.
Easy. Move the FedEx Championship to around Labor Day weekend. Call it the PGA post season (formally known as the silly season) and let them play around the world for months.
 
Scottie and Nelly are killing it. The only thing that can stop Scottie is his wife going in labor
 
Scottie and Nelly are killing it. The only thing that can stop Scottie is his wife going in labor
Nelly is killing it. Ties record of 5 in a row wins (not successive weeks but her last 5 tournaments) and is tied with Nancy Lopez and Annika Sorenstam for that accomplishment. That's damn good company!
Things are quieter on the LPGA Tour with no issues. But a lot of great golf. Has my vote on the men's none majors so far.
 
So are we closer to an agreement between the PGA Tour and LIV?
Well 14 LIV players played this weekend at Alfred Dunghill Links, a DP Work Tour event. Played at St. Andrews. And LIV member Tyrell Hatton won the event!
Miraculously in the Pro-Am Yasir Al-Rumayyan, the Commissioner of the Saudi PIF and PGA Tour Commissioner Jay Monahan played together!
Having the LIV players regularly playing on the DP Tour would be a great first step.

 
So are we closer to an agreement between the PGA Tour and LIV?
Well 14 LIV players played this weekend at Alfred Dunghill Links, a DP Work Tour event. Played at St. Andrews. And LIV member Tyrell Hatton won the event!
Miraculously in the Pro-Am Yasir Al-Rumayyan, the Commissioner of the Saudi PIF and PGA Tour Commissioner Jay Monahan played together!
Having the LIV players regularly playing on the DP Tour would be a great first step.

Money always wins in the end. Re-unifying golf is good for everyone.
 
They were always allowed to play in DP world events

Shows you how bad those events are when a LIV guy like that can win it. Hatton is shite.
 
They were always allowed to play in DP world events

Shows you how bad those events are when a LIV guy like that can win it. Hatton is shite.
Brooks and DeC are going to beat SS and Rory in match play. :)
 
They were always allowed to play in DP world events

Shows you how bad those events are when a LIV guy like that can win it. Hatton is shite.
No they weren't. The had to pay fines and serve suspension. That part is now on hold.
You do know that Rory also played this weekend?
 
LIV goes away when PIF buys control of the PGA.
You're missing the point! They are going after the DP Tour and bringing top players to Europe like Rory said bring it back to the 80s and 90s. Looks like already have a foot in the door!
 
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Whatever. Just make it go away. It sucks.

Sports of the future will be interesting. PE guys owning franchises isn't going to be great.
 
Wait didn't these guys want to play less??? Seems they want to cash big in exhibition golf against the same 48-53 guys w/o cuts but also compete in real tourneys. Truth be told the PGA should just stick to guns. 35'40 of the 53 are has beens that wouldnt make cuts 50% of time on tour. It's a horrible model outside of the team golf thing.
 
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Wait didn't these guys want to play less??? Seems they want to cash big in exhibition golf against the same 48-53 guys w/o cuts but also compete in real tourneys. Truth be told the PGA should just stick to guns. 35'40 of the 53 are has beens that wouldnt make cuts 50% of time on tour. It's a horrible model outside of the team golf thing.
PGA Tour is essentially broke trying to compete with LIV. Better for them to just come to an agreement and have the LIV events as the elevated events. Golf was so much better when all were playing together.
 
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PGA Tour is essentially broke trying to compete with LIV. Better for them to just come to an agreement and have the LIV events as the elevated events. Golf was so much better when all were playing together.
Agree 100%. Not just for them but for us fans. This maybe the worse season of non major events I've lived through. Watched very little non signature events because nobody plays in them anymore because they big players have play in every signature for the bonus.
 
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Agree 100%. Not just for them but for us fans. This maybe the worse season of non major events I've lived through. Watched very little non signature events because nobody plays in them anymore because they big players have play in every signature for the bonus.
Agree. Golf needs to unite for the fans if they want any chance of remaining relevant in the sports landscape across a full season.

This past year was the least amount of golf I’ve watched/paid attention to in 15+ years, easy. I was dialed in for the majors and a little bit of the Presidents Cup, but that’s about it. Didn’t pay attention to other Tour events, didn’t pay attention to LIV events. In prior years, I’d have been either fully dialed in or at least paying attention each week. Even the FedEx Cup Playoffs were a non-factor for me this year.

I’m guessing I’m not alone.
 
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Agree 100%. Not just for them but for us fans. This maybe the worse season of non major events I've lived through. Watched very little non signature events because nobody plays in them anymore because they big players have play in every signature for the bonus.
Agree. Golf needs to unite for the fans if they want any chance of remaining relevant in the sports landscape across a full season.

This past year was the least amount of golf I’ve watched/paid attention to in 15+ years, easy. I was dialed in for the majors and a little bit of the Presidents Cup, but that’s about it. Didn’t pay attention to other Tour events, didn’t pay attention to LIV events. In prior years, I’d have been either fully dialed in or at least paying attention each week. Even the FedEx Cup Playoffs were a non-factor for me this year.

I’m guessing I’m not alone.
Agree as well. I have never watched so little golf on TV ever. The PGA Tour fields were too weak. LIV plays so infrequent it was hard to know when/if they were on. Let's back back to the way it was for us fans!
 
Agree as well. I have never watched so little golf on TV ever. The PGA Tour fields were too weak. LIV plays so infrequent it was hard to know when/if they were on. Let's back back to the way it was for us fans!
Isn’t that the LiV model? All signature events and cut out the rest? Back to the old ways is dissolving LIV right?
 
Isn’t that the LiV model? All signature events and cut out the rest? Back to the old ways is dissolving LIV right?
More or less. But they are now part of the process and funding. No different than what they want to do with other sports like tennis.
 
Both the PGA and LIV have a problem.

PGA's problem is that they don't have the financial resources of LIV to operate at a large deficit for too long.
LIV's problem is that they have no shot of ever generating enough revenue to cover their large costs.

So something has to give and it's a case of who will blink first. Seems LIV can wait the PGA out more than the other way around, but in the meantime, the overall golf pie is shrinking as people lose interest.
 
The reported $3B SSG investment changed the dynamic as now the PGA Tour has the backing and leverage they need to hold out for longer than they would without private equity partners. The little known secret about the PGA Tour is they own all the TPC golf courses around the US. The real estate value of those assets is significant.

While I don't think PGA tour leadership has covered themselves in glory during this LIV crisis, they do appear to have made a smart and significant course correction. PIF isn't up against the PGA Tour any longer they are now up against the PGA Tour, Fenway Sports Group, Steve Cohen, Arthur Blank, Wyc Grousbeck, etc.

PIF has a remarkable warchest at their disposal should they choose to use it. But even the wealthiest of the wealthy get a bit hesitant after pouring billions in to a loser and then having to make a call if they should be investing billions more. For the first time since this started I think the PGA Tour is the hammer and LIV/PIF appear to be the nail.


https://www.golfdigest.com/story/pga-tour-fenway-strategic-sports-2024-agreement
 
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