Microstrategy, a company whose main business line is the design, development, marketing, and sales of its software platform through licensing arrangements and cloud subscriptions and related services.
But, the company took on a huge bet on Bitcoin as most of you know. And at one point, had over $3.5 billion in unrealized gains. Then, with many additional Bitcoin purchases on the way down from $69,000 (which increased their cost basis significantly) combined with the current Bitcoin price dropping to about $30,000, the gain has been completely wiped out. All is not lost at this point, as they are at break even. (And Bitcoin may very well rebound to all time highs)
However, the problem is that many bought into the hysteria and pushed the company’s stock price up to over $800 a share. The price change had nothing to do with their core business, but instead, pure speculation. Well, the impact is brutal. The shareholders that got in late, and there were many (just like the Jonny come lately ARKK investors), have watched their shares drop a staggering 78%, which includes 46% (15% today) in the last week. I guess there wasn’t enough HODLERS!!!!
And BTW, this is the same microstrategy that had their stock price reach over $1000 a share during the dot.com Era, only to have the price drop to about $10 a share during the bust.