That's exactly what everyone in the midwest said when we were brought in, that we we were brought in to be a bottom feeder team that brings noting to the table. Obviously that is not true, and I don't believe it's true for UCONN.
They bring in strong academics, they fit the bill as a state flagship university that fully OWNS the #30 television market (Hartford/New Haven) and like us with NYC DMA, makes a dent into the Boston market. The most populous county in CT is also in the NYC DMA, and with their basketball success, they he also received interest from the NYC market, not for football, but for basketball, something the BTN and the league would surely welcome.
What they also bring is another chance for other teams to come to the Northeast, so for Big Ten alumni in the Boston, or NYC are, it's another chance in addition to the trip for our game, to watch their team play.
Selfishly, what they do for us is provide a legit rival. Our schools are very similar, in many ways (both state flagship, both land grant, both strong academically) and as much as we like to consider PSU our rival, they do not feel the same way. Maybe in 10 or 20 years that changes, but it ain't happening anytime soon with those jackasses.
It's a close road trip in a league where we only have two other close road trips....so that makes the football watching experience all the better.
They also strengthen the league on the backs of their very successful basketball programs and olympic sports.
Plus, it's fun to hate them. Nothing worse than playing against teams that you just don't care about, and with UCONN, it was always one of the two games (Syracuse being the other) that I absolutely HATED to lose.
That is what a rivalry is all about, and why we mocked Cuse for saying they didn't consider us a rival, yet they were absolutely obsessed with talking about us on their fan boards....and wanted to beat us more than any team on their schedule.
I'm not afraid of UCONN, and I think anyone that is afraid of them because they might be successful and how it might impact us are a bunch of p&ssies.
I know many disagree with me, maybe even most......but it's not like the reasons I listed are not valid.
They definitely do make sense in many ways.
All that being said, I love the idea of bringing in Oklahoma and Kansas, and shifting Purdue to the Big Ten East Division. That would be an amazing outcome for the league.