So, NJ is a "red state?" 😜 I don't want to bring politics into this, and I may be wrong, but I have heard Ford say that the F150 is their best selling vehicle. I never thought about buying a car/truck to be political. And even if that is the case, Elon Musk has openly come out as being at least purple, and perhaps may be red in the future. But it really should not come down to that, should it? Most people buy cars/trucks based on whether they like the car/truck.
There is brand loyalty (I am quite agnostic on most brands, but for no really good reason, I am not a GM fan), but for most people, they buy a vehicle because it suits them for what they need it for and they like the looks of the vehicle. As an example, we had strongly considered the Hyundai Santa Cruz versus the Ford Maverick (which we bought). We thought the interior styling and appointments of the Hyundai were much nicer than the Ford (and we still think that). However, what tilted the decision was that Hyundai's interface was 100% touch screen (no knobs for AC, radio, etc), and a bigger issue was their overall exterior styling, which we think is horrendous. Could be wrong here, but most long time truck owners like the traditional look of a pickup truck (F150/Silverado/RAM/Tundra) and would be turned off by a huge departure in style like the cybertruck.