The great Coke contract was merely a prelude to the game-changing deal we signed in 2012 to lease campus parking - all 37,000 spaces! - to an Australian investment firm for 50 years. This deal was worth almost $500 million.
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The important point here is that this deal puts the lie to the complaint we hear so often that college doesn't prepare people for the real world. Our CFO, the guy who orchestrated this deal, has just landed a very lucrative job with the Australian firm he sold the parking to. It's called synergy, baby!